Magazine Design: The Joseph Assignment Global Initiative Annual Report 2015

Magazine Design: The Joseph Assignment Global Initiative Annual Report 2015

Working with indigenous community leaders, The Joseph Assignment Global Initiative assesses these communities to uncover important assets, and unmet needs in seven core areas to ensure sustainability in those areas. A magazine design style project to celebrate a decade-long commitment to bettering the world.

Project Brief

Digital Cocoa, Inc. has been a partner with The Joseph Assignment Global Initiative for several years now. Our design team works with them to produce a magazine-style publication of their annual financial report to provide their donors and corporate partners with a retrospective look at the projects and programs they have participated in throughout the year. This issue of the report was a commemorative issue for The Joseph Assignment because it documented the culmination of 10 years of worldwide service. Our team was tasked with telling the story of the past decade in a format that would be engaging and photo-forward. The goal was to produce a publication that would be worth holding on to, keeping and displaying for years to.

Magazine Design Elements

We knew we had to tell the story of the amazing work The Joseph Assignment was involved with. We sat down with the leadership of the group for hours to listen to the stories of the past decade. We learned about the projects and people involved in making the world a better place and how the organization operates. We wanted to immerse ourselves in their world to find and understand the human elements of their work. We then collected a large repository of photos taken over the years to truly emphasize the impact made by The Joseph Assignment. Through a combination of typography, photo retouching, and graphic design, we produced a 72 page magazine layout for them to provide to their donors to show them that their efforts were put to great use. The project is one of our proudest to have been a part of because we feel it’s important to tell the human story behind the big projects and let everyone see the excellent work going on in the world.

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